Contract award · FA300223F0080
AIR FORCE RECRUITING NATIONAL MARKETING & ADVERTISING TASK ORDER FOR PUBLIC ENGAGEMENT PHASE 2.
Awarded to GSD&M LLC · CAGE 1PWR1
Latest reported total obligated
$55M
Net observed obligations
$55M
Observed contract actions
13
Observed period
FY2023–FY2025
Reported totals are cumulative values from the latest available award record. Observed obligations and actions reflect Mimir's FY2019 onward transaction window and may omit earlier activity.
Award parties and scope
ContractorGSD&M LLC
CAGE1PWR1
Recipient UEIXYJXY3CL7K87
Ultimate parentOMNICOM GROUP INC
Parent UEIKV2GDWBRP251
CustomerDepartment of the Air Force
Performance locationAUSTIN, TEXAS, UNITED STATES
Procurement details
Reported performance startApr 17, 2023
First observed actionApr 17, 2023
Latest observed actionSep 12, 2025
Reported current value$55M
Reported potential value$55M
PSCR701
NAICS541810 · Advertising Agencies
CompetitionFULL AND OPEN COMPETITION
PricingCOST PLUS FIXED FEE
Annual observed obligations
FY2023
$27.9M
FY2024
$9.2M
FY2025
$17.9M
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